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New Maximum Protection

Don’t sweat it. It’s cool. No worries. Easier said than done sometimes, right? Especially when it comes to actual sweat. Everybody sweats, sure. But not everybody sweats in the same way. Some of us sweat heavily, uncontrollably, in fact. Some of us want to take that “no sweat” attitude to a whole other level. To live life high and dry, without the stress of stickiness and sweat patches. With Rexona Maximum Protection Antiperspirant, now you can. Nothing can stop you. Not even sweat.

To combat heavy sweating, Rexona has developed breakthrough Defence+ Technology to keep you dry and fresh, all day long. It creates a sweat blocking micro shield that protects you from sweat for 96 hours. Clever. And get this. Our anti sweat antiperspirant is 3x stronger than your regular deodorant (now, that’s strong).

Specially formulated to provide maximum protection when you need it most (which is sometimes every day, we feel you), this antiperspirant strength creates an unstoppable barrier against sweat for that super-clean feeling, no matter what. Not the voice in your head, not the heat, not the stress, not anything – we’ve totally got your back.

And don’t forget the scent. Sophisticated, uplifting fragrances that last. Guaranteed freshness? Tick. That’s one less thing to worry about.

Feel unstoppable with Rexona Maximum Protection. It won’t let you down.

The Science

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    Thanks to our breakthrough Defence+ Technology, Rexona Maximum Protection provides maximum protection against excessive sweating. Which, for so many of us, can be life changing. The innovative formula creates a clever micro shield that expertly blocks moisture for 96 hours, making this anti sweat antiperspirant 3x stronger than basic antiperspirant.

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    Male or female? Prefer a roll on or aerosol spray? Now you can rely on the same cutting-edge micro shield to keep you fresh and dry, no matter what. For the first time ever, our scientists have ensured that Defence+ Technology is available across formats. So, whichever you prefer to use, you can rely on the same level of maximum protection against sweat.

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    Everybody sweats to keep cool. It’s a bit like having a natural thermostat. Perspiration lowers our body temperature as it evaporates. Illness, hormones, adrenaline and stress can also cause you to sweat. But what about heavy sweating? Well, that occurs even without these factors. You can blame overactive sweat glands for that one. If you struggle with heavy sweating on a daily basis then you may have a medical condition called hyperhidrosis. Heavy sweating is also common for pregnant or menopausal women, or those with low blood sugar.